You build once.
You sell once.
Get it right.
AJETO advises founder-led technology companies on the sale of their business. We prepare the company, create buyer demand and negotiate through to signing.
Confidential. No obligation.
- Mandate
- Sell-side, majority or 100%
- Sector
- Technology & tech-enabled
- Buyers
- Strategic & financial, Europe and US
- Base
- Prague, working cross-border
Buyers who need what you built — approached deliberately, not blasted at a list.
Rollover, earn-out, retention. What happens to you and your team after closing.
A clean process that ends in a signature, not a year of conversations.
Two partners on the deal from kick-off to closing. Never a junior team.
Not "find a buyer" — prepare the company, build the demand, close the deal
A sale is won long before the term sheet — in how the company is positioned, which buyers are approached, and in what order.
Exit readiness
Cap table, IP chain of title, contracts, metrics — fixed before a buyer's diligence finds them.
Positioning & equity story
What the company is worth to a specific acquirer, and how to say it. Model, narrative, data room.
Buyer research & outreach
A short, researched list of acquirers with a concrete reason to move — approached under NDA, in sequence.
Process & competitive tension
Timelines, indicative offers, management meetings. Real alternatives are the only thing that moves price.
Negotiation & deal structure
Consideration mix, earn-out, escrow, warranties, lock-up. Price is one number among many.
Due diligence & closing
We run the data room and Q&A so diligence does not stall the business, then drive SPA and closing.
Five stages, six to twelve months, one team the whole way
The shape is always the same; the detail is built for your company. No generic auction template.
Fit
A confidential conversation about the company and your timing. If selling now is the wrong move, we will say so. No obligation.
Preparation
Equity story, financial pack, data room, legal readiness. Four to eight weeks removing what a buyer would later discount.
Market
Acquirers with a strategic reason to buy, approached under NDA in a sequence built for real competition.
Negotiation
Indicative offers, then term sheets. Price, structure, earn-out and founder terms in parallel — with more than one party live.
Closing
Buyer diligence, disclosure, SPA, signing, settlement. We keep it moving so the company does not stall.
Deals our partners have led, on both sides of the table
We have sold our own companies and advised on the sale of others. That combination is the point of AJETO.
Petr led Skrz.cz as co-owner and CEO through the sale and the integration after it. spectre was counsel on the wider Slevomat sale.
Sold with almost no revenue. The buyer paid for the feature set and the AI-first team behind it, under pressure from rivals who each knew only one would get it.
Full legal lead on the sale of a leading Czech food-delivery platform to a global acquirer.
Majority transactions, rollovers and investment rounds across software, SaaS, e-commerce and deep tech.
We take a small number of mandates a year
A deliberate constraint, not a marketing line. Two people cannot personally run twenty processes — which is why most founder exits disappoint.
A good fit
- Founder-owned technology companies, where the founders control the decision.
- A sale is a real decision within 6–18 months, not a hypothetical.
- Something a buyer would pay for: product, team, customers, or a position they cannot build quickly.
- You want senior people personally on the deal, not a process run by analysts.
Probably not a fit
- You are raising capital, not selling. We will point you somewhere better.
- Pre-product or pre-team, with nothing an acquirer can absorb.
- You want a valuation opinion rather than a transaction.
- The company is in distress and the timeline is weeks.
The people who pitch are the people who do the work
Jan and Petr stay personally involved from kick-off to closing. Roles are divided internally; the buyer sees one team.
Managing partner of spectre.law, with more than 17 years of M&A behind him. Runs mandate leadership, process design, term sheets, legal structure and closing.
LinkedIn — profile of Jan Krabec
Founder, operator and investor — sold his own company, now builds and backs others through BUDETO Studio. Runs positioning, buyer demand and the founder story.
LinkedIn — profile of Petr KováčikThe things founders ask on the first call
Is the first conversation confidential?
How long does a sale take?
What does it cost?
Where do you find buyers?
Do you also work with buyers?
How is this different from a big advisory firm?
Thinking about selling in the next 18 months?
Tell us what the company does, roughly what it earns, and why now. We will tell you what a process would look like — and whether we are the right people to run it.
Everything you share is confidential. We sign an NDA on request, and no buyer is contacted without your approval.
Two or three lines about the company and your timing. Jan or Petr replies personally, usually within a working day.
Start the conversation